Job Search Tips: Buzz Words!

March 19th, 2012 | Resume | No Comments »

Strategy-Buzz-Word

Picture this: a beleaguered hiring manager is peering into the pixels of a monitor, reviewing applicant upon applicant for a hot, new position opening in her cutting-edge corporation. Hundreds of people have applied and sure, there are strong candidates but finding the perfect fit has become a Herculean labor. Maybe because certain resumes fail to snap, the hiring manager begins skimming and your submission falls into the gray anonymity that leaves your inbox and voicemail empty and that new position out of reach.

When hiring, employers are looking for a vibrant candidate to jump out. Most take the time to highlight the desired attributes of that ideal individual, hoping for a perfect person who is both bold and apparent in the choosing. That is why accentuating your aptitudes is essential to your success and why using buzz words should always be on your mind. Buzz words are key adjectives and phrases that the employer essentially drops into your hands. Scattered throughout every job posting, buzz words describe exactly what each company wants down to the tee by suggesting desired skills, personality strengths and overall experience.

To start, the savvy resume writer always writes a fresh resume for every position with every company (generic applications and bullet points sabotage your chances before any first meeting). From there, you should customize your resume to highlight the exact qualities a manager is looking to see. So, when the job requires extensive SQL experience or work creating trading and auction applications, talk about those experiences. Optimize your potential by relating everything back to this position that you desire. If a job does not directly relate to your future work, discuss the transferable skills you have gained in past positions. Avoid wasting your time discussing every duty of every job or talking about all of the burgers you flipped in high school; anything that detracts from the image you are trying to convey should be trimmed as excess fat.

Now, that does not mean you should gloss over all your other talents. Demonstrating that you are a multifaceted employee is what makes you stand out among the clear-cut contenders. The greatest injustice you can do yourself is to limit your own portrait and avoid heavily emphasizing those transferable skills. Plus, if you over-saturate your resume with buzzwords, you may lose the very edge you are looking to promote. This type of over-stuffing suggests you are merely manipulating the company, moving beyond highlighting yourself as the best candidate to stuffing the very concept down their throats. In this, as in all endeavors, moderation is essential.

So when you apply, use the type of buzz words that grab attentions and convince employers, without a doubt, to arrange an interview; from there, you have the opportunity needed to make a stellar impression.

Good Luck!

by James Walsh

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